Academic Journey

Oct 2009 - Sep 2017

Uttarakhand Technical University, Dehradun

Doctor of Philosophy (Ph.D.)

Topic: Customized Communication, Value Proposition and Brand Loyalty in Retailing. A study based on SERVPERF-RSQS Model.

Aug 1999 - May 2001

Agra University, Agra

Master of Business Administration (MBA)

Specialization: Marketing Management

Jul 1996 - Apr 1998

Rohilkhand University, Bareilly

Master of Arts (MA) - English

Jul 1993 - Apr 1996

Rohilkhand University, Bareilly

Bachelor of Arts (BA) - English